Simple, honest pricing.
No tiers to decode and no surprises. Starter is free forever; Pro unlocks the full depth of analysis, six-persona feedback, and the competition tools, with a 30-day free trial.
Choose The Right Plan For You.
Start free. Upgrade when you're ready. Cancel anytime.
Starter
Dip your toes in.
- 2 script analyses per month
- Core metric analysis (11 metrics)
- Store up to 3 scripts
- 2 AI persona reviews per month
- 3 PDF exports per month
- Public portfolio
Pro
Take your writing to the next level.
Billed annually at £99.99
30-day free trial included
- 10 script analyses per month
- Full metric analysis (11 core + 51 sub)
- Store up to 25 scripts
- 30 AI persona reviews per month
- Unlimited PDF exports
- Chat with AI personas
- Pro competition tools (fit-meter, head-to-head)
- Early access to new features
Billing questions
Is there a free trial? Do I need a card?
Starter is permanently free with no card required. Pro includes a 30-day free trial. A card is required up front, but you can cancel anytime within those 30 days without being charged.
What's the difference between Starter and Pro?
Starter is free and gives you a monthly taste: 2 analyses, 2 persona reviews, and 3 exports. Pro is £9.99 a month (or £99.99 a year) and unlocks 10 analyses, the full 51-subcriteria depth, 30 persona reviews, unlimited exports, and the Pro competition tools. Pro comes with a 30-day free trial.
Do my monthly limits reset?
Yes. Your allowances refresh at the start of each calendar month on every plan, so you always begin the month with a clean slate.